INTEGRATED PPC MANAGEMENT: Manage all of your digital marketing initiatives and campaigns from a single application and single partner

In our recent client user survey, the majority of respondents expressed strong interest for PPC search management integration within DirectTrack—which is not surprising given its predominance within the digital marketing landscape. To help satisfy this interest, DirectTrack´s industry-leading sister product, KeywordMax will be integrated into the advertiser interface first, with the administrative and affiliate interfaces to follow. Integrated PPC management will ultimately enable you to manage more aspects of your digital marketing initiatives and campaigns from a single application and single partner—further streamlining your organization´s workflow.

Additionally, by integrating KeywordMax into your partner´s interface, you are now able to expand your service offering to include a paid search channel—thereby increasing the value you can offer to your partners.